Walmart recently agreed to invest in an indoor vertical farming company so as to use the platform to deliver fresh produce to Walmart retail stores.
- Taking steps: The indoor vertical farming company is called Plenty Unlimited Inc., or Plenty. Together Plenty and Walmart plan to create a new market-leading product category. Walmart is the first large retailer in the U.S. to invest so significantly in vertical farming.
- Innovation: The technology at Plenty delivers pesticide-free produce that tastes like it was picked fresh year-round. By investing in vertical farming, Walmart plans to increase quality food supply in a sustainable way while offering it at “the best prices.”
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